Brand Design System

Brandkit

The only brand system you'll ever need for LIVA Design — logo, color, and typography distilled into one compact reference.

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Welcome to Brandkit, the only brand system you'll ever need. This compact guide captures the visual language of LIVA Design — how the mark is used, what colors belong together, and how typography carries tone.

Section 02

Color

One hot accent, a family of deep neutrals. Orange is punctuation — always earned, never ambient.

Color Index (3)
  1. 01Primary Palette
  2. 02Neutrals
  3. 03Combinations
01 · Primary Palette

Primary Palette

The signature Liva Orange carries every call-to-action, highlight, and interactive state.

Liva Orange #FF5500
Orange Dim #CC4400
Orange Light #FF7A33
02 · Neutrals

Neutrals

Four-step grayscale from deep ink to soft bone. Build hierarchy with these alone — no secondary hues.

Ink #0A0A0A
Surface #111111
Border #222222
Muted #888888
Bone #F0F0F0
03 · Combinations

Combinations

Three approved pairings. Any composition in the system derives from these.

Aa
Aa
Aa
Section 03

Type

Two families doing distinct work — a display face for presence, a neutral sans for everything else.

Type Index (3)
  1. 01Our Typeface
  2. 02Type Scale
  3. 03Type in Use
01 · Our Typeface

Our Typeface

Indivisible by Klim — confident, architectural, with just enough warmth for a studio voice.

Indivisible
Klim Type Foundry Weights 500 – 700 Tracking −0.025em at display
02 · Type Scale

Type Scale

Six steps cover every surface — display down to label.

DisplayAa88 / 700 / −0.025em
H1Aa56 / 700 / −0.02em
H2Aa40 / 600
H3Aa24 / 600
BodyAa16 / 400 / Poppins
LabelAA12 / 600 / uppercase
03 · Type in Use

Type in Use

An example composition combining display and body at intended sizes.

Case Study

We design
experiences
that convert.

Branding, UI/UX, web design, and design systems — delivered end to end, with production built in.